Wedding Gown Shopping: Words To Know



A first-time bride's very first bridal appointment can be the toughest. Unless you've done your research or watched a few episodes of Say Yes to the Dress, it can be hard to translate what you want out of your gown. Not to mention, having to keep up with the consultant's bridal terminology! So here, I've created a short list of key words that may come up during a bridal appointment. You'll be a pro with the lingo in no time!

Bustle
A bustle is technique used by seamstresses to raise the train of the gown off the floor so it doesn't get soiled. This will make the gown much more manageable after the ceremony and will allow you to dance the night away. Alteration experts have several methods of creating bustles that complement you and your gown. There are 2 commonly used bustles: French and American. The French bustle consists of the fabric gathering underneath the gown while the American  bustle consists of the gathering over the gown.

Fingertip, Chapel, and Cathedral Lengths
There are many lengths in between these three but you will find these will be most referenced. Most often, these lengths are used in the conversation of veils, but the terms can also describe train lengths, a specific point on the gown, or where fabric starts/stops. Finger tip is just what it sounds like. When discussing veils, the veil would end at the "finger tip" which is measured at around 38"-40". Chapel length ends slightly after a gown without much of a train and can be measured at around 90". Chapel length veils are great for brides that want the look of a train without the hassle as it extends pass the gown. Cathedral length is the grandest of them all as they measure at around 120". A cathedral veil extends far pass the gown for a dramatic walk down the aisle. 


Blusher 
Some believe that blusher veils covering the face were first worn to rid off evil spirits while others believe that it is was worn just as a symbol of significance to distinguish a bride on her wedding day. Either/Or, today the veil has become a significant part of a bride's wedding attire. If you ask a bride about the first moment she felt like a bride, the most common answer would be the moment she put on her veil. Today many brides have ditched the blusher all together and just opt for a veil worn to the back. However, if you are bride looking to stick to tradition, adding a blusher to your veil would be a great way to do so. A blusher falls over the face and ends near the top of the dress. It measures at about 30". The blusher is worn walking down the aisle and is usually lifted by the father of the bride as he gives her hand to the groom or by the groom, himself. 

Alencon vs Chantilly Lace
Alencon lace is a needlepoint lace that originated in Alencon, France. Although still delicate, it is known for having a heavy cording around it's floral motifs. Known as the "Queen of Lace," it is one of the most popular laces in bridal. Chantilly lace is known for being a very soft, fine lace. Although it is corded like Alencon lace, it is much more delicate. 
Crinoline 
Have you ever wondered how wedding dresses can be so big? The (not so) secret is crinoline! Crinoline is a stiffened petticoat added to the underskirt of a gown to create fullness or what we like to call POUF. Crinoline is usually made of an open-weave fabric of horsehair or cotton and is added to a gown in layers. The beauty of crinoline is that you can create the perfect gown fullness by adding or taking out as many layers as your gown permits. 



Social Media Manager, Tina Le



Casey and Brad's Reception at Saint Arnold Brewing Company






Nothing get us more excited than receiving pictures from our brides. During appointments, gush over their venues, their colors, and their plans but the reward really doesn't come until we see the final product. So when Casey mentioned her reception would be at Saint Arnold's Brewery, I knew I had to see the pictures. And they definitely didn't disappoint. From the candy table to Casey's gorgeous Amsale gown to her contagious smile, everything turned out just as Casey described during her appointment...perfect! Congratulations to the lovely couple.


Amsale Spring 2015 Trunk Show Preview



















Watch all that goes into creating a fabulous Amsale runway show here.  


To try on these gorgeous gowns during the Amsale Trunk Show on September 25-27, please call (713) 622-2022 or click below:


10 Things You Didn't Know About Enaura

In preparation for this weekend's highly anticipated Enaura trunk show, we dug deep in our archives for this fun Q&A with the designer himself. Get to know what his inspirations are, how he describes the perfect Enaura bride, and what his favorite dessert is! 




1. What was your/the inspiration in creating this season's collection? 

Ruthie: "In speaking with our designer, Sohil, we talked a lot about how this collection combines modern elements with very classic designs and fabrics. Sohil was inspired by tradition, but refined that sense of tradition for today’s modern bride. The Spring 2014 collection is generally very timeless, but still true to the esthetic of Enaura which is famously glamorous and intricately beaded. Comparing last season with this season, you are now seeing more dimension in the embroidery and the beadwork, whereas for Fall 2013 we saw more texture in the appliques and floral accents."

2. The beading is to die for on Enaura gowns, explain the craftsmanship that goes into each design. 

"All Enaura gowns are made in our New York production studio using fabric directly sourced in New York along with embroidery and beadwork which is imported from India. The quality craftsmanship and attention to detail is world renowned and is utilized in the collection with a great sense of pride. For Sohil this style of beadwork and embroidery is deeply rooted as a family trade. The Enaura “look” combines ancient techniques such as “the art of zardosi- a beautiful embroidery method once used to gild the robes of Kings and Queens in India.” The details on Enaura gowns are unique and so special because each gown is handcrafted."

3. How did you get your start in the Bridal Industry? 

Ruthie: "Sohil and I, were both practically born into the bridal industry, but in our own ways. Sohil’s family had been making bridal and formalwear in India for years. Sohil got started with Blossom Veils about 7 seasons ago and in building a brand and a company he made many connections with retailers and industry professionals across the globe. Eventually the positive response he received for Blossom is what inspired him to introduce Enaura about 3 seasons ago."

Ruthie: "I started off as a consultant at a local bridal retailer. As it turns out, my mother and grandmother both share talents in bridal and formalwear production and design. After working as a consultant for about 2 years, my mom eventually took ownership and purchased the shop where I worked. From there I built on my interests while going to school. In college I was a consultant at Kate’s Kouture in Berkeley and at Amy Kuschel’s flagship showroom in San Francisco. Before working with Enaura I worked as a marketing coordinator and an account manager at Enzoani. I’ve now been a part of the Enaura team since this past summer."

4. If you could describe an Enaura Bride in 3 words, what would they be? 

Ruthie: "Timeless, Elegant, Original."

Sohil: "Glamorous, Alluring, Romantic."

5. What is your favorite gown in your collection? 

Ruthie: ES406.

Sohil: ES421.

6. If you could have dinner with anyone, who would it be and what would you order?

Ruthie: "It’s a toss-up between crème brulee & a glass of Prosecco with Audrey Hepburn or a burrito & a margarita with Gwen Stefani."

Sohil: "Andy Warhol and Tomato Soup."

7. Give a few tidbits of advice to nervous brides out there that will put them at ease when finding "the dress."

Ruthie: "Have fun and enjoy this exciting time. Most brides are surprised by the dress they end up with, so it’s okay to try something unexpected. Ultimately, choose the gown you love, do not compromise your own style for someone else’s opinion."

Sohil: "Be true to your personality, Pick something that makes you feel confident and beautiful." 

8. Have you all already started brainstorming for the next collection? If so, are there any wonderful surprises we can expect? 

Sohil: "Absolutely, I am always envisioning future designs. Of Course there are always surprises,  every collection needs its own flare that makes it unique."

Ruthie: "I’m seeing now the way an idea or design that might not have been included in one season, could easily be carried over to the next. It seems timing is everything, so I’m certain there will be more beautiful surprises in store for the next collection."

9. What is a typical day like working and designing at Enaura?

Sohil: "Everyday is a learning experience, I am inspired by acknowledging the details of everyday life."

Ruthie: "A typical day working with Enaura entails lots of communication. Enaura is based in NY, and I work independently in California so I’m constantly calling and emailing with Sohil and the rest of the office. I’m always reporting back with all the great conversations, and feedback I get to share with our retailers."

10. Okay, we have to know, favorite dessert. Spill. 

Ruthie: "Cinnamon Rolls!"

Sohil: "Chocolate chip cookie sundae with hot fudge, whipped cream and cherries."

Are you an Enaura bride? Call us at 713-622-2022 or book your appointment online today!

-Cathleen,  Former Customer Experience Consultant
 
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